CII Edu-Tech Expo 2024
Shaping the Future of Learning Through Innovation
Confederation of Indian Industry organized the maiden edition of CII Edu-Tech Expo 2024 from 15–17 November 2024 at the Codissia Trade Fair Complex, Coimbatore.
Held alongside the 8th edition of the National Higher Education Conclave (NHEC), the expo brought together educators, policymakers, industry leaders, and EdTech innovators onto one collaborative platform focused on the future of learning and skill development.
With 65+ exhibitors, 400+ delegates, interactive workshops, and a live experience zone, the event became a vibrant showcase of next-generation educational technologies and ideas.
- Objective
The goal was to position the expo as a future-forward EdTech platform while creating strong visibility across digital, print, and on-ground touchpoints.
- Build excitement and awareness around the expo
- Create a modern and innovation-led event identity
- Deliver consistent communication across platforms
- Enhance attendee engagement before and during the event
- Execution
- Social Media & Digital Campaigns – Engaging social media creatives designed to build awareness, showcase speakers, and highlight innovations in the EdTech ecosystem
- Website Banners – High-visibility web banners created to promote registrations, sessions, and key event highlights
- Brochure Design – Informative and visually structured brochure designed to communicate the scale and offerings of the expo
- Bus Back Print Design – Large-format transit branding designed to maximize city-wide visibility and recall
- LED Backdrop Design – Dynamic stage backdrop visuals crafted to enhance the on-ground event experience
- Advertisement Creatives – Promotional ad creatives designed for multi-platform visibility and campaign consistency
- Promo Video – Energetic promotional video created to capture the innovation-driven spirit of the expo and build anticipation around the event
Social Media
We created content that spoke to decision-makers—highlighting key sessions, speakers, and opportunities while maintaining a premium tone.
Print & Outdoor Branding
Brochures and bus back creatives designed to maximize visibility while maintaining a clean, future-forward visual identity.
Videos
From teasers to event highlights, we built visual narratives that reflected the scale and significance of the platform.
Every video reinforced credibility while capturing the essence of global collaboration.